5 Pinterest Aids to Help People with Distress

In an era where social media has become a platform for cyberbullying and a conversation for many negative situations, Pinterest has found a way to bring positivity into the lives of its users.  Just recently, the company posted a blog about partnering with mental health institutions to potentially help people who search terms that may be of concern.  There are a few ways that they are in some way helping those who are dealing with some sort of mental health illness.  

1.  Partnering With Other Companies

To help individuals who might be dealing with stress, Pinterest has partnered with emotional health experts at Brainstorm, the Stanford Lab for Mental Health Innovation, Vibrant Emotional Health, and the National Suicide Prevention Lifeline. These three companies were essential for Pinterest to be able to create resources and exercises for those who search for terms that might signify that they are dealing with stress or suicidal thoughts.

2.  Filtering Users’ Searches

One way they are helping its users is by filtering searches like "work anxiety," "stress quotes," or similar terms that might imply there is a feeling of sadness or distress. This type of filtering occurs through the app on smartphones.  This is something that not many social media companies have. As soon as Pinterest detects these search terms, they will send its users to a third-party resource page. The announcement was posted as of late in July. However, the company said it might take a few weeks for the program to be in full force.

3.  Resources & Exercises

As soon as people search terms that imply that they are dealing with hardships, Pinterest will show the users to a resources page that is said to be monitored by a third party.  These are meant to be mental well-being exercises, such as just taking a deep breath for a few moments.  Pinterest will not store the data from users, which means that people do not have to worry about receiving ads or pop-ups based on these searches.  Pinterest also said that this is not meant to be a supplement for those who go to therapists. Instead, this is just supposed to help in some way.   

Over 50 percent of Americans are dealing with some type of mental health illness, The Center for Disease Control reports.  People dealing with mental health illnesses are also prone to having suicidal thoughts; this is why Pinterest partnered with Suicide Prevention Lifeline.   

4.  Suicide Prevention Hotline

Another way that Pinterest is helping those who are experiencing self-harm is by showing a pop-up for the Suicide Prevention Hotline, 1-800-273-8255. The goal of the company is to help those who might need support.  These resources are just a grain of sand to help others remain positive in a world where there many adverse situations occurring.  Their main goal is to spread positivity in the life of current “pinners” as they are called.  

5.  Spreading Positivity

According to one of their most recent blog posts, Pinterest has over 300 million users worldwide, and the main goal is to spread positive thinking into the lives of those users.  Some of the most common searches are “inspirational quotes,” “women proposing to men,” “coming out ideas,” and so much more.  Overall, Pinterest hopes to be able to inspire others and help them remain positive even when life knocks them down.  As Fall is starting, the company also reports that many are searching for new beginnings and ways to end the year on a good note. 

Alba MejiaComment